OUR STORY
RITUAL
When travelling the world, Raymond Cloosterman couldn’t help but notice how people all over the world tended to live their lives at high speed and on automatic pilot. Once home again, he decided to look for a way to try and change that.
He was truly impressed by the ancient traditions he had encountered, which in turn inspired him to start Rituals Cosmetics, a brand anchored around the idea to change everyday routines into more meaningful moments.
Together with a creative team of professionals from around the world, including an anthropologist and leading perfumers from Paris, he began his mission to transform ordinary products into a unique experience, pioneering the first brand to combine body and home care.
OUR PRODUCTS
Signature Dispenser Collection
THE RITUAL OF JING
Your path to inner peace
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Available in 300ml and 5L refill bottles:
- Shampoo
- Conditioner
- Body Wash
- Shampoo & Body Wash
- Hand Wash
- Hand & Body Wash
THE RITUAL OF MEHR
Experience the state of happiness
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Available in 300ml and 5L refill bottles:
- Shampoo
- Conditioner
- Body Wash
- Shampoo & Body Wash
- Hand Wash
- Hand & Body Wash
THE RITUAL OF KARMA
Do good and good will come your way
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Available in 300ml and 5L refill bottles:
- Shampoo
- Conditioner
- Body Wash
- Shampoo & Body Wash
- Hand Wash
- Hand & Body Wash
Signature Amenity Collection
THE RITUAL OF JING
Your path to inner peace
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Available in 300ml and 5L refill bottles:
- Shampoo
- Conditioner
- Body Wash
- Shampoo & Body Wash
- Hand Wash
- Hand & Body Wash
THE RITUAL OF MEHR
Experience the state of happiness
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Available in 47 ml pack:
- Shampoo
- Conditioner
- Shower Gel
- Body Lotion
- Soap (40 g)
THE RITUAL OF KARMA
Do good and good will come your way
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Available in 47 ml pack:
- Shampoo
- Conditioner
- Shower Gel
- Body Lotion
- Soap (40 g)
Turn Down Amenities
- face moisturizer
- hand cream
- lip balm
- body mist
YOUR BODY. YOUR SOUL. YOUR RITUALS
静
THE RITUAL OF JING
Your path to inner peace
Sacred lotus & Jujube
Inspired by the ancient Chinese concept of Jing, representing calmness, stillness and tranquillity, The Ritual of Jing helps you to create a personal sanctuary where you can escape from the hectic pace of everyday life. Infusing the two ranges in this collection into your daily routines will help you relax, calm the mind, and improve the quality of your sleep. It’s essential to relax the mind, as your daily state of mind influences the quality of your sleep.
THE RITUAL OF MEHR
Experience the state of happiness
Sweet Orange & Cedar Wood
Inspired by the ancient Chinese concept of Jing, representing calmness, stillness and tranquillity, The Ritual of Jing helps you to create a personal sanctuary where you can escape from the hectic pace of everyday life. Infusing the two ranges in this collection into your daily routines will help you relax, calm the mind, and improve the quality of your sleep. It’s essential to relax the mind, as your daily state of mind influences the quality of your sleep.
THE RITUAL OF KARMA
Do good and good will come your way
Holy Lotus & Organic White Tea
According to ancient Hindu belief, living with good intent attracts good karma. Say good words, think good thoughts, do good deeds and keep the circle positive because ultimately, you reap what you sow. The Ritual of Karma collection helps you immerse yourself in the positive vibes of summer all year round, with luxury fragrant products designed to instantly enhance your mood. Take good care of yourself, practice soulfulness and pay attention to the little things. In the end, it will find its way back to you, by means of happiness. Be it for body, mind or soul.
our path to sustainable wellbeing
A holistic approach to improving wellbeing for people and planet
Clean formulas
We carefully select our ingredients to ensure there is nothing in our formulas that should not be there
Conscious packaging & operations
We are committed to the use of refills and to maximise the use of recycable and recycled products
Caring social initiatives
We support and develop community projects worldwide to make soulful conscious living available to all
OUR PARTNERS
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